Appointment Reminder SMS Templates

Reduce no-shows with professional appointment reminder texts. All templates fit within the 160-character SMS limit.

💡 When to Send Appointment Reminders

  • 24-48 hours before: Most effective timing for appointment reminders
  • Benefits: Reduces no-shows by 20-30% on average
  • Best practices: Include date, time, and easy cancellation/rescheduling option
  • Response options: Let patients confirm or cancel via text

Healthcare & Medical

Doctor Appointment Reminder

Hi [Name], reminder: Your appointment with Dr. [Last Name] is on [Day] at [Time]. Reply C to confirm or R to reschedule. [Clinic Name]
143 characters - Within 160 limit ✓
Best for: Medical offices, dental practices, therapy appointments
Why it works: Clear call-to-action with simple response options (C or R)

Dental Appointment

[Clinic Name]: Hi [Name], your dental cleaning is tomorrow at [Time]. Call us at [Phone] if you need to reschedule. See you soon!
134 characters - Within 160 limit ✓
Best for: Dental clinics, routine checkups
Why it works: Friendly tone with clear contact information

Salon & Spa Services

Hair Salon Appointment

[Salon Name]: Hi [Name]! Your haircut appointment is tomorrow at [Time]. See you soon! Reply CANCEL if you need to reschedule.
134 characters - Within 160 limit ✓
Best for: Hair salons, barbershops, styling appointments
Why it works: Casual, friendly tone appropriate for salon environment

Spa Appointment

Relax! Your spa appointment at [Spa Name] is [Day] at [Time]. Arrive 10 min early. Questions? Text or call [Phone].
127 characters - Within 160 limit ✓
Best for: Spas, massage therapy, wellness centers
Why it works: Sets relaxing tone and manages arrival expectations

Professional Services

General Professional Appointment

Appointment reminder: [Date] at [Time]. Location: [Address]. Questions? Call [Phone]. Reply YES to confirm. - [Business Name]
128 characters - Within 160 limit ✓
Best for: Consultants, lawyers, accountants, financial advisors
Why it works: Professional tone with all essential information included

⚠️ SMS Marketing Compliance

  • Get consent first: Only send to people who opted in
  • Include opt-out: Provide clear unsubscribe option (e.g., "Reply STOP")
  • Identify yourself: Always include your business name
  • Timing matters: Send between 9 AM - 8 PM in recipient's timezone
  • TCPA compliance: Follow US regulations for text messages
  • GDPR (EU): Obtain explicit consent for marketing messages

Customization Tips

  • Personalize with names: Always use the customer's first name
  • Be specific with timing: Use "tomorrow at 2 PM" instead of just "tomorrow"
  • Include day of week: "Tuesday at 2 PM" is clearer than just the date
  • Make responses easy: Simple reply options (C/R, YES/NO, CONFIRM/CANCEL)
  • Test character count: Use our Character Counter to verify
  • Avoid emojis initially: They count differently and may use more characters
  • Include contact info: Give customers a way to respond or ask questions

📊 SMS Reminder Statistics

  • 90% open rate: SMS messages have significantly higher open rates than email
  • Read within 3 minutes: Most SMS messages are read almost immediately
  • 20-30% reduction: Average decrease in no-shows with SMS reminders
  • Best timing: 24-48 hours before appointment shows best results

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